Foundation | Illuminating
We've curated every product on our site. You can shop with peace of mind knowing that all the products in our I DO | Environment shop are free from known DNA mutators, xenoestrogens, endocrine disruptors and carcinogens.
Nourishing and naturally luminous for all skin: Light to medium coverage creates a flawless complexion.
The formulation combines mineral pigments with nourishing botanical ingredients such as pomegranate, macadamia nut oil and coconut oil to hydrate and protect skin.
- 100% organic and/or natural skin care products, certified to NATRUE standards
- Free from synthetic fragrances and preservatives
- Free from mineral oil, parabens, silicones and PEGs
- Dermatologically tested for sensitive skin
- Never tested on animals
- We almost exclusively obtain our plants, oils and waxes from certified organic cultivation (biodynamic quality where possible) and under Fair Trade conditions
"If you wear makeup, this is one of our 'must have' products. We love the smooth texture, its long wearing 'power' and how the colours tone beautifully with the skin. It is free from parabens, PEG compounds, synthetic fragrance, mineral oils and phthalates which are found in many other foundations. We avoid products that list “fragrance” because often phthalates are used to make that fragrance. Instead, we choose ones that use plant oils and essences to give that “yum” factor. The effects of phthalates may be related to their ability to mimic human hormones. A study by the University of Maryland reported that exposure to phthalates could cause reproductive abnormalities and decreased production of testosterone in males, as well as decreased male fertility. Other studies show a link between phthalates and endometriosis in women. PEG compounds enhance the penetration of other ingredients into your skin, which is great if these other ingredients are healthy, but not so much if they are toxic. Parabens act as cell proliferators on estrogen-dependent cells (i.e breast and ovarian), are stored in human fatty tissue and are dangerous for us because they mimic estrogen in our body. We think that it is great that women now have better choices when it comes to makeup. In fact, we wish that we had known all of this as teenagers when we started to wear makeup".
Pair with these tests
To find out 'why' you should use non-toxic, makeup, order these tests online to determine your genetic variations for the main detox genes and/or the levels of toxicity in your body:
- DNA | Health + Estrogen Test
- TOXICITY | BPA + Parabens + Phthalates
- HORMONES | Hormones + Metabolites Test | BIG
- TOXICITY | Heavy Metals | Neuro + Xenoestrogens | BIG
Water (Aqua), Alcohol, Simmondsia Chinensis (Jojoba) Seed Oil, Anthyllis Vulneraria Extract, Cocos Nucifera (Coconut) Oil, Caprylic/Capric Triglyceride, Glycerin, Cetearyl Alcohol, Punica Granatum Fruit Extract, Prunus Armeniaca (Apricot) Kernel Oil, Butyrospermum Parkii (Shea) Butter, Macadamia Ternifolia Seed Oil, Daucus Carota Sativa (Carrot) Root Extract, Euphorbia Cerifera (Candelilla) Wax, Fragrance (Parfum), Limonene*, Linalool*, Geraniol*, Citronellol*, Benzyl Benzoate*, Benzyl Salicylate*, Farnesol*, Coumarin*, Citral*, Eugenol*, Benzyl Alcohol*, Bentonite, Xanthan Gum, Sodium Cetearyl Sulfate, Silica. [May contain (+/-) Mica, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Ultramarines (CI 77007)].
*from natural essential oils.
Store tightly closed in a cool, dry, dark place.