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Shop nutrigenomic products that provide targeted nutrition to support this genetic pathway.  

ASIP encodes agoui, a signaling protein that is involved in regulating the production of melanin by acting as an inhibitor. 

A medium to high impact variation in this gene are associated with the over-expression of the gene, and unbalanced melanin production, leading to higher pheomelanin, which predisposes to a fair skin type. This results in less protection for the skin against UV rays and sun exposure. 

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